TotalEnergies in Greece –

Opel video to promote

the partnership

From the first moment TotalEnergies’

partnership with Opel was known and

communicated in Greece, TotalEnergies

Marketing Hellas implemented a rich

action plan of ATL & BTL activities to

increase the awareness of this partnership

locally. The activities involved both

the authorized and independent network.

This year, the highlight of the activities

was the production of a video featuring

the influencer-presenter with whom

the affiliate has been working for the last

2 years, George Vagiatas. The video was

produced in collaboration with Opel Hellas

and the aim was to show that Quartz

lubricants are used in Opel vehicles

from first fill to after sales.

The concept of the video was to present

our company, our lubricants and in

particular Quartz Ineo Xtra First 0W-20

as well as the main characteristics of

the Opel Mokka in the environment of an

Opel authorised workshop and outdoors.

The video will be posted on the affiliate’s

and Opel’s social media and will be

accompanied by a media plan.

TotalEnergies in Serbia –

First gathering for

Agricustomers organized

in Serbia

For the first time TotalEnergies Marketing

Serbia organized a gathering of the most

important customers in the Agri segment

Claas Kubota and Case IH importers

as well as AGCO service center and other

key customers were presented on this

event The meeting was held in the most

beautiful part of Serbia with historical

significance near Belgrade It was a great

opportunity to talk about our new products

in Agri portfolio launch of ClearNOx

LubAnac service and marketing support

and to strengthen partnership with all

of them

This collaboration with the joint efforts

will undoubtedly shape the direction of future

growth and empower new opportunities

TotalEnergies in Turkey – Distributor Sales

Team Event

Dedicated distributor Sales Team Event was held at Hilton Dalaman

Resort, Turkey on 15-18 October with the participation of nearly

400 participants including sales representatives from 26 distributors,

TotalEnergies Quartz Auto Services business partners and distributor

channel sales teams, sales support team, IT and business solutions

team, technical team, and marketing teams.

Participants had an enjoyable time together, celebrating the collective

successes. As it was the first organization since 2019, the event

was highly anticipated by the sales team. The scope of the meeting

was to emphasize togetherness and unity for the same vision, and

the theme of the event was #AllTogether. The sales and marketing

strategies were presented, and all support departments focused on

the key points and projects that were handled in their presentation.

ELF brand ambassador Doğukan Manço also joined the organization

and talked about his passion for performance and the collaboration

with the ELF brand that made his dreams come true Turkish

motorcyclist Can Öncü who rides for the ELFsponsored Kawasaki

Puccetti Racing Team and makes us proud on an international level

talked about his championship competition where he pushed

the limits on the tracks with ELF

The participants were extremely impressed by each stage of

the event and the power and energy of the TTP team to become

the leading lubricant company and were ultimately committed

and motivated to act AllTogether for profitable growth

TotalEnergies in Italy – ELF at EICMA 2023:

a two-wheeled journey through ELF history

TotalEnergies Marketing Italia took part with the ELF brand at

the EICMA 2023 in Milan (link HERE), the International 2-wheel

Fair, with a stand of exceptional dimensions: the original Superbike

hospitality of the Puccetti Racing Team, ELF’s long-time partner.

All the selected partners were a perfect reflection of our product values:

- Heritage and lifestyle, with Vibrazioni Art Design, an artisan

who creates colourful home accessories by working on drums;

- Innovation, with Lazareth, inventors, designers and craftsmen who

create high-tech motorcycle prototypes such as the flying motorcycle;

- Passion and Speed, with the Puccetti Racing Team with 2 ELF

livery motorcycles.

The show was also the occasion to launch the second phase of the

new marketing campaign with MotoGP legend Andrea Dovizioso as

ELF brand ambassador: “Become Your(s)elf”, ELF helps you not only

to discover who you are, but also to become who you want to be.