CAPITAL EXPENDITURES (in million euros)

2011 89 125

NET SALES (in million euros)

BIC S POSITION IN THE WORLD MARKET

as reported + 4.1 %

Europe, Africa, Latin America

BIC® Stationery products

*Base 220 days

BIC® Lighters BIC® Shavers Advertising and promotional products

in the world for branded pocket lighters

North America, Oceania Europe, North America, Latin America Europe, North America

at constant currencies* + 0.7 % on a comparative basis* + 2.8 %

20 12

20 11

46 MILLION PRODUCTS CHOSEN EVERY DAY* WORLDWIDE

Stationery

25M 6M 10M 5M

Lighters Shavers* Advertising and promotional products

1,824.1

IT ALL ADDS UP!

1,898.7 2012

N°1 N°1 N°2 N°2 N°2

* On the non-refillable shaver market

*See glossary page 47

10 Figures