CAPITAL EXPENDITURES (in million euros)
2011 89 125
NET SALES (in million euros)
BIC S POSITION IN THE WORLD MARKET
as reported + 4.1 %
Europe, Africa, Latin America
BIC® Stationery products
*Base 220 days
BIC® Lighters BIC® Shavers Advertising and promotional products
in the world for branded pocket lighters
North America, Oceania Europe, North America, Latin America Europe, North America
at constant currencies* + 0.7 % on a comparative basis* + 2.8 %
20 12
20 11
46 MILLION PRODUCTS CHOSEN EVERY DAY* WORLDWIDE
Stationery
25M 6M 10M 5M
Lighters Shavers* Advertising and promotional products
1,824.1
IT ALL ADDS UP!
1,898.7 2012
N°1 N°1 N°2 N°2 N°2
* On the non-refillable shaver market
*See glossary page 47
10 Figures