CONTENTS
PRODUCTION HIGH-TECH CULTURE INTERNATIONAL TESTS INNOVATION
Editorial
Interview with Bruno Bich and Mario Guevara
BIC Team
It all adds up
Buzz around the world
How ideas are born at BIC
ON THE EDGE BIC® BLADES REVEALED CRASH TEST STORIES
BUZZ AROUND THE WORLD
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The merciless testing your favorite products are put through.
Overview of a dynamic year around the world.
A close-up on the razor s edge, 2,000 times finer than a human hair! Learn all there is to know about the shavers with three moveable blades BIC® Flex & Easy.
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BIC® Education: what s new at school BIC® Cristal®, hasn't changed a bit Lighters and Safety On the edge - BIC® blades revealed Is house-made better made? Just a paddle away
I never would have thought 10 surprising facts about 10 great items Sustainable development Crash test stories Shareholders information Key indicators Culture - BIC inspired Letters from readers
"Nous offrons des produits simples, inventifs et fiables, pour tous, partout dans le monde." Our vi i n: "Weoffer Simple,Inventive and Reliable choices for Everyone, Everywhere, Every tim
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