We ve decided to create a product!
Industrialization, Quality
& Security
We re almost there!
We ve got it!!!
Just what do young people want?
What do women need? How are men using
products differently now? ...
This new material looks promising!
What if we did this a little differently?
How can we make that work?
EU RE KA!
1 32
Let s get cracking
the project s got the green
light!
I
Several ideas
are pitched
Resistance, molding, behavior, sustainable
development impact
The molds and
the industrial process are completed
The product
is approved
Patent research
Photo-realistic images
Prototype
n°2 is great
n°2 and n°3
Ready to go
Pilot mold
production
SO MANY IDEAS!
Experts trained for BIC s product
evaluation criteria test the products in real-life usage.
20 patents filed every
year
15 to 20 new products launched
every year10 to 18 months after the first
sketches
&
Material
Look
Design
Functions
PRODUCT IDEA & DESIGN
CONSUMER TESTS
INDUSTRIALIZATION
PRODUCTION
WHAT S NEW
IN THE MARKET?
1
2
3
4
The concepts are often presented to a panel of consumers who make an initial selection.
Prototypes and photo-realistic sketches are produced of the options chosen so that the panel can better select a product.
The final product goes to the industrialization phase. Engineers develop the molds and machines to make the products. At the same time, more perfecting is going on resistance, security, molding, behavior, sustainable development impact, quality nothing is left to chance!
Finally, the pilot mold is made, the first functioning mold that makes it possible to produce the item and above all to test it once again before it gets final production approval. Industrial production gets the go-ahead. A new star is born!
21